Category: Marketing

 
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Three Steps to Your Ultimate Marketing Message

Have you created a core marketing message to use throughout all of your marketing efforts?

I’m not talking about some catchy slogan or play on words using the name of your business or the service you provide. It’s not some meaningless phrase like “we do it right” or “quality service you can trust.” Anybody in business can say those things and they’re really basic expectations anyway.

A core marketing message clearly and concisely communicates what you’re out to do and for who. It speaks to your ideal target market and gets them to respond and seek more information.

So many small business owners and professional service providers never take the time to create this for their own business. Most are creating a new message with every new “marketing campaign.” They’re constantly trying new ideas. And each new idea becomes a new chance to try and come up with that home run message that gets the phone ringing off the hook like never before.

What you need is an ultimate core marketing message that communicates directly and powerfully to your clients and prospective clients what it is they’ll get from your services.

Here are three steps to creating your own ultimate core marketing message:

1. Who do you want to help? Be as clear as you can on who your target market is. Take some time and define with as much clarity as possible who your ideal clients are. If it’s not obvious who your message is directed to, why would you expect anyone to get it?

2. What is the primary problem, issue, or challenge you would like to help someone in that target audience solve? This is really at the heart of your core marketing message. Most people are consumed with their own problems and looking for solutions to address them. So when you can clearly articulate a problem your client is dealing with, they’ll listen because you may be able to provide a solution.

3. What is the ultimate outcome or result that you’d like to help your target market produce in solving their problem, issue, or challenge? People what to know what it is they’ll get from knowing or working with you. When you’re prepared to demonstrate that you’re focused on delivering an outcome they’d be interested in, they will pay attention and want to know more.

That’s it. Now take your answers and boil it down to one or two clear sentences that you can deliver enthusiastically and passionately. Communicate it in everything you do from a marketing perspective, both verbally and in writing.

Forget the catchy slogans. Create and start using your ultimate marketing message right now.

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Tips for Mom Entrepreneurs: How to Stay Connected to Your Network

As a working mom, you may already feel overwhelmed, juggling dual responsibilities of work and family. When it comes to networking ñ yet another task ñ you may feel that ìthe time Iíve spent at networking has never really paid off.î

Creating a personal and professional network is essential for your work + life success. Thatís why working moms need to approach networking with a different paradigm, explained below as a three-part process.

Relationship Building
Networking isnít just about collecting business cards from people you think may help you. Itís about planting seeds and nurturing long-term relationships that mature over time.

As a mom, you may understand this process well because it calls upon the same nurturing skills you already use with your family.

Empowering Actions
How many times have you attended networking events and seen others jabber on about themselves and frantically hand out dozens, if not hundreds, of their cards? This frenetic approach only makes them look weak. As a working mom, draw on that ìMommyî authority to engage in empowering, networking actions.

They include:
* Give ñ Adopt a giving attitude. When you meet someone ask, ìHow can I help you?î Always think, ìWho could I connect them with to help them meet their goals?î Itís a natural principle: The more you help others, the more others will help you.

* Ask ñ Be bold. Always think, ìyou never know what will happenî and ìitís worth a try.î If you meet a new contact and find you have an instant connection, donít be afraid to ask for help.

* Follow up – Getting introduced to the ìrightî people is important, but itís what you do after the introduction that really counts. If youíve felt a connection with a new contact, phone, email or send a thank-you note within one or two days. Then, keep in touch periodically, even if just to say, ìHi, itís been awhileÖî

Efficient Use of Time
You may be thinking, ìIíd like to stay connected with people, but I just donít have the time.î Here are three ways to efficiently find time to network:

* Lunch Hours ñ Iíve historically used my lunch hour, a coveted ME time, to run errands, walk a mile or two or get my hair or nails done. Yet, many associations and groups schedule networking meetings during this time. So, I began to add networking lunches. Itís a great way to preserve early-morning and evening family hours by substituting networking lunches for breakfast meetings or evening mixers!

* ìCoffee/lunch over the phoneî ñ My business partner, Jo Della Penna, introduced me to the idea of networking by scheduling ìcoffee over the phoneî. What a great idea! This is a more efficient way to meet. Plus, neither party has to invest in driving time. When you want to spend time with a colleague, try a relaxing ìlunch over the phoneî by scheduling a lunch appointment, packing a lunch that day and calling at the appointed time.

* Schedule in advance – Earmark your calendar to remind yourself to re-connect with a contact periodically. If you meet a new contact today, schedule the follow up call for two days later and plan a ìcheck-inî email within 60 days.

Remember, the key to networking is building a relationship over time. By using the steps above you should succeed at establishing good relationships that empower you and your business, and yet, donít use hours and hours of your time.

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Three places to find new clients without a lot of work

1. Don’t ignore your own “Acres of diamonds” – ask your existing clients to refer some of their family, friends and associates to you. If they’re happy with your service they will be more than happy to do it and your job will be much easier since they are coming recommended by someone they trust.

2. Former employers and associates in other fields can be a great resource for finding new business. Give them a call, or better yet – <a href=”https://www.wildfiremarketinggroup.com/blog/index.php?title=can_you_increase_business_without_puttin&more=1&c=1&tb=1&pb=1“>have lunch</a> and catch up with them but don’t be shy to ask for referrals!

3. Ask your current prospects who they know that may need your products or services. It may sound odd at first but give it a try and your opinion may quickly change. Especially if you’ve gone out of your way to help them.

Remember that most good people generally enjoy helping others when you make it easy for them. When you ask the people inside your circle of influence to help you by referring new clients, you’re helping yourself, you’re helping them by enabling them to help you, and you’re helping the potential clients by providing a quality product or service that they need.

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The Hidden Power of Networking

We all make use of traditional forms of getting new business in ñ advertising, direct mail, brochures etc but networking is one form of marketing which, has been under-utilised. Until now that is. Small business owners are finally beginning to under stand the power of networking and what it can do for their sales figures.

But what is networking?

In its most basic form, itís word-of-mouth advertising but originated by you, not your customers. It involves taking every opportunity to raise awareness of your product or service amongst the people you meet. At a more sophisticated level, networking can be achieved by taking advantage of the formal networking groups or events that have been arranged purely with the idea of putting potential partners together.

But how can you, as a small business owner, become a more effective networker and take full advantage of the opportunities presented? We are going to give you some key tips and ideas on how to be a better networker.

<b>What are the key advantages of networking?</b>

Networking has some very good advantages over the traditional type of marketing:

ï Itís free! Talking to someone costs nothing except your time

ï Itís targeted marketing in that itís likely the person you are talking to has a direct interest in your product or service. Consider newspaper advertising, which will mostly be read by people who have no interest in what you have to offer

ï Itís face-to-face marketing unlike direct mail, adverts and telephone calls. You have the immediate opportunity to establish rapport and get an understanding of the personís problems

ï You have the chance to mix with business owners in other industries, which may open the door to new opportunities you had not previously considered

ï Itís not only a way of creating business but also a great way to solve problems and seek advice. Why sweat over a solution when someone has probably already experienced and solved the same problem? Ask and find out who can help you

<b>Where to find a network</b>

Finding a place to network, where like minded business owners are present, is not that difficult. Whilst you should be networking all the time ñ taking the opportunity to promote yourself where ever you can ñ itís more effective if you can meet people who are there to do the same thing; you can get onto the same wavelength that much quicker.

Here are some possible networking opportunities to think about:

ï Your local Chamber of Commerce, BNI group or business club – as well as hosting their normal meetings (which are great networking opportunities anyway) they may hold regular networking sessions which are dedicated to putting business people together

ï Government advice agencies ñ most countries have government bodies which have the remit of helping local small businesses, some of them may already hold network meetings where they bring together a batch of ënew recruitsí. Check out you countryís small business advice agency web sites to see what support they can offer

ï Trade Associations ñ your industry may have an association which holds regular meetings. Although you are interacting with businesses in the same line you will still be able to find solutions to problems and pick up new ideas. Who knows, if you establish good rapport with another business, they may be happy to refer surplus work to you or tap into a unique specialisation you may have?

ï Seminars ñ keep a look out for seminars being run for small business owners. As well as being informative, they are a great networking opportunity, especially over coffee and lunch when you have the chance to start a conversation going along the lines of, ìHow do you think youíre going to apply that point we learnt this morning in your line of business?î

In just this one question you will have found out what business they are in and one of the problems they are currently facing. If youíre lucky, you may be able to offer help as well ñ one extra sale!

ï Anywhere and everywhere ñ remember to network all the time! Never miss an opportunity to tell people what you do. You may only get a successful hit in one out of a hundred contacts, but one sale may be enough to make it all worthwhile!

<b>Where and when are meetings likely to be held?</b>

Formal networking events can be held over breakfast, lunch and dinner. Breakfast sessions are popular because it allows business owners to start the day on a positive note, leaving the remainder of the day free for ëbusiness as usualí. But how good are you at holding a sensible conversation at 7 oíclock in the morning? If you donít look or sound your best in the early morning, then you had better find an alternative!

The best networking events are where you are free to ëwork the roomí and not be tied to a table with food being served.

<b>What to prepare</b>

As with any marketing promotion, networking should be thoroughly prepared for. Badly presented sales pitches lead to lost sales; the same goes for networking. So what should you do before attending a networking session?

Step 1: Know your products and services inside out. If you are only just starting out, make sure you are fully briefed on all the innís and outís of your product.

Step 2: Write and rehearse an opening statement to the question ìWhat do you do?î This may sound an easy question but try thinking an answer on the spot and at the same time making it some good! Not so easy. Write a clear and concise statement, which encapsulates everything about your business. Remember, this is your chance to impress! Having decided on your opening line, rehearse, rehearse and rehearse. It has to be word perfect and confident sounding.

Step 3: Make sure you have enough business cards. You donít want to scribble your number on the back of a napkin! Not very professional.

Step 4: Double check the venue and time. You donít want to turn up late and miss any opportunities or appear to be lacking in time management skills.

Step 5: Dress to impress. Make sure you are neat and tidy ñ everything a successful small business owner should be.

Step 6: Leave your house/office in plenty of time to make sure you donít arrive totally stressed out

<b>Youíre off!</b>

You have arrived at the venue and if this is your first time, what are you likely to do? Find the nearest corner and pray that someone doesnít approach you! Networking, especially the first time, can be nerve-wracking. It does take a degree of confidence but over time this gets better.

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The rarely told truth about network marketing

Today I am going to talk about something that seems to be one of those things that people either love or hate. What I am talking about is network marketing, also called mlm or multi-level marketing. Right from the beginning I will say that there is no need to have extreme views about this, it is simply a business model that you can use if you wish.

However, it is crucial that you understand HOW the business model of network marketing works.

I think there are basically two reasons that some people seem to be almost electrocuted, simply by hearing someone mention the word network marketing. Either they have tried it themselves, and because they didn’t have a clue on how to do it they failed miserably. Or they belong to the group of people who can’t get the idea that mlm = pyramid scheme out of their heads.

This second misconception is easy to debunk. Pyramid schemes are illegal almost everywhere, do you really think large multinational companies could operate year after year on an entirely illegal basis?

Secondly, this view on network marketing shows that the speaker is ignorant. He or she hasn’t done an ounce of homework on the various businesses that are available to each of us today, and they are ignorant of the industry itself.

This means they aren’t serious. It means they “would like” to make more money, but have no intention of making it happen. They continually “look” for home businesses, which is enough to satisfy their minds that they “did everything they could”, but everything they find out there is flawed and are “scams”. They are looking to buy “hope”, not a business.

There is a Chinese saying that goes something like this:”If you spend too much time thinking about your next step, you will be standing on one leg for the rest of your life”. Yes, there ARE scams out there, but mlm is not a dirty word and it is not a synonym for scam. Get over it!

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BREAKING NEWS! Corporate America a Pyramid Scam?
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As for the comparison to a pyramid in general – think of any company that comes to mind. The company will probably have a CEO, president, vice presidents, middle management, a sales force, and hourly employees.

It goes without saying that the guy at the top, the CEO, is going to make the most money, and the compensations continue to decrease down the ladder which starts at his cushy leather chair. The only way to get paid more and move up the ladder is to boot someone else out of their spot – and this is what people call okay and normal!

Not to mention the fact that the corporate slave masters seem to have no problem with working people to the limits…and then kicking them out the door before any of the benefits kick in. (As always there are some exceptions, of course). How is this any less pyramid than network marketing? All people in the company work hard, but ONLY those at the very top has “permission” to make a lot of money.

Now, in network marketing the basic idea is that it will be of great benefit to everyone involved to help people who are new reach the top. In fact the whole business idea hinges on this idea – the only way to become really successful in the long term is to help others. Of course there will always be a mathematical limit to how large a network can become, but with todays global marketplace, and a suitable compensation plan, there is usually plenty of room for everybody.

A network marketing company can diversify and find new markets, just like all companies have to.

But what about the miserable statistics of network marketing, the over 90% drop-out rate etc.?

This is mainly caused by the simple fact that not that many people know how to do network marketing correctly. And I must admit that some network marketing companies are responsible for this themselves, by providing useless ideas like making a “100 list” etc.

You see, this is a somewhat unique industry. Most people don’t realize that network marketing is a business of marketing and promotion pursued by people who have NO IDEA how to market and promote.

Read the above paragraph once more and let it sink in…

If you are going to be involved in network marketing you need to develop both the right mind set and acquire the right knowledge (no, they usually don’t teach this in college).

You must learn that when you do this business right:

* You don’t have to “sell”

* You don’t have to ask people to join your business.. They ask you!

* You don’t have to post “work at home” flyers!

* People will PAY YOU to prospect them

You should learn that this is not at all about the Vitamins or whatever product your company is selling. In fact, this is one of the single biggest mistakes people make in network marketing.

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The Importance of How You Spend Your Time Between Jobs – Various Options and Strategies You Should Think Of

With resume gaps now the norm, workers should pay attention to how they spend their time between jobs.

The reason is simple: Employers want to know how job candidates spent their time when they were out of work. Learning? Traveling? Moping? Being productive or non productive ? Planning for the future and doing things or just sitting around as if you were putting in time in a prison cell ? Unless you project the image of a can-do job seeker, you’re likely to have a tough time bouncing back from periods of unemployment.

Most job interviewers will be looking at what you doing to be productive with your time during your period between jobs.

One cannot stress the importance of demonstrating continued involvement with career-oriented activities. It’s not only critically important to the employer, but it’s important to the candidate as well . It takes away feelings of depression, discouragement and hopelessness.

To project an active, engaged attitude during a job search consider these tips for being productive when you’re out of work.

Volunteer your services . Volunteering provides “a double benefit”. In addition to giving back to a cause or organization, you get to work with people who see you in action. It becomes a great new networking environment .

Be a Leader. Join a professional organization, but don’t just attend meetings. Instead, take your involvement to the next level by serving on a board or organizing events. Through that you will often end up finding your next job .

Try taking classes . Employers are often wary about job candidates with outdated skills, especially in technical fields. If you take a class, or even begin pursuing an advanced degree, you already have a ready-made way of countering that perception as you demonstrate your engagement in the field.

Find an Internship . Those early in their careers may want to consider an internship, even if they have previously held a full-time job. The same goes for workers considering a career transition. An interneship may even help you with career transitions.

You may want to try teaching a cllass . Universities, community colleges and continuing-education programs such as in your local Y or in your local shool board often seek experienced people as well as professionals to teach classes. Aside from being a potential avenue for networking, teaching gigs look impressive to employers, positioning you as someone with expertise in your field and the ability to impart that expertise to others.

You can even try to be a Consultant to local organizations , businesses or local non-profit groups . If you are involved in a drawn-out job search try setting yourselv up as an independent consultant

Get business cards and a website. Your assignments may be small ones, but being a consultant allows you to market yourself as someone active and involved in your field.

Perhaps you should join a “Job Seekers Group”. Churches, libraries and other organizations often host groups for job seekers. These groups often serve to help people make contacts and provide support.

You should build social networks . With jobs and other commitments, many people find they don’t have time to develop the sort of social networks crucial to a productive life — and career. Often people ” get it done after they get everything else done,”

You should spend your time expanding social networks. Those connections often mean as much as professional ones during a job search. Start talking to your neighbour, and you learn they know X, Y , Z and B . It has been said by a very wise person
Raymond Strokon that if you know 5 people you know the world .

Have you ever thought of starting a business ? If you’ve ever dreamed of owning your own business, a period of unemployment may actually be the time to try to pull it off. There was a telecommunications executive who started actually initianted a Web hosting company with a number of friends during a serious time of his “between jobs “.

Now his partners have other engagements now and then, but their cooperative arrangement allows them to spend more or less time on the business as their schedules permit. And, not surprisingly, networking for tis business helps in other aspects of their careers.

Remember always to have fun . Life should not be serious. Everything always seems to work out. Remember that ” in the long run we all will be dead.”

Enjoy yourself . Play golf. Go for a run. You may even want to build something or do something that you always wanted to and never had the time before . Perhaps a rec room or a backyard gazebo . It will gives you something good to talk and think about . It can set the tone of your conversation. And conversation, whether online or off, is often the lifeblood of a productive job search.

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Profiting From Online Social Networking

This is the second in a series of articles we will be publishing relaying thoughts and ideas from the Internet Retailer Conference in Chicago, which occurred June 5th through June 7th. Peter Kosciewicz, Director of E-Commerce for the Eastwood Company, and Chris Saito, Senior Director, Shopping Products for Yahoo! Shopping, delivered a presentation entitled “Social Networking: The Peer Pursuasion Marketing Tool.”

According to Kosciewicz, the Web today has grown into an “architecture of participation” that facilitates social networking through devices such as blogs, wikis, RSS, podcasts, and more. Forrester Research has published studies that show that traditional marketing is continuing to lose credibility. For example, in 2002, 78% of respondents in a survey said that ads are a good way to learn about a new product. In 2004, that number had dropped to 46%. In 2002, 14% of respondents agrees that companies generally tell the trust. As pathetic as 14% is, in 2004, it had declined even further – down to 7%. Social networking as a means of marketing overcomes this lack of consumer trust because it relies on the word of the consumer rather than the word of the producer. Research from Datamonitor reported that 85% of repondents in a survey indicated that word-of-mouth from friends, family, or colleagues is more trustworthy than corporate-generated content.

So how do you take advantage of social networking to sell more product? Simple – you open yourself up. You plant the seeds of a community to grow up around your site by using devices such as blogs, customer reviews, and forums to give a voice to your customers or prospective customers. The caveat is that you must be high quality. You must have high quality service and a high quality product. If not, avoid this marketing method.

Kosciewicz outlined four important rules for using social networking on your web site:

1. Guide but don’t control.
2. Never censor.
3. Don’t be afraid of the negative.
4. Don’t be paranoid.

If you open up a forum on your site but then restrict what people are allowed to say, such as removing posts that are negative toward your company or that mention your competitors, then you will do more damage than good to your reputation. Use negativity as a way to improve your business. If people are negative, look at that as feedback and act on it. Make changes, and then let your community know about it. Don’t worry about your community talking about your competition. Your attitude has to be that you are the best, so why worry about it?

As a community develops around your web site, certain members will establish themselves as more influential than others. They will be more outspoken, and will be the ones who often respond to others. Cultivate these members, because they can be powerful allies. Once you have identified the more influential members of your community, contact them regularly, give them free product, become their friend. Feed your influencers information, and they will distribute it for you. But do not make it appear that you are only interested in them because they can help you sell stuff. You need to be genuine.

Measuring the impact of social networking is difficult. Unlike other forms of marketing, there is no direct connect between social networking activity and sells. What you will want to do is track traffic to pages such as customer reviews, referral links, etc.

Social networking can be a powerful marketing tool, if you have a high quality product and are not afraid of an open dialogue with your customers.

If you would like help implementing a social networking strategy for your web site, please join our live seminar

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The Elevator Pitch: First Contact

Entrepreneurs with businesses in early start-up differ on what they believe to be the most important element, although many professionals will argue that creating a solid business plan should definitely be the first step. A well-crafted business plan lays out all the details and strategies, includes projections for revenue and spending, and will be reviewed in detail by bankers and venture capitalists. But in fact, the most important document that should be created even before the business plan is the ìelevator pitch.î

The fact is, most people will not read a business plan unless they have been motivated to do so beforehand. The elevator pitch is that motivating factor. It’s the hook that gets them into the room. It’s the catchy jingle that gets people to pay attention to the ad. It’s the best parts of the business plan, without the boring details. The elevator pitch is the place for the excitement, not the place to include all the technology, buzzwords and explanations.

An elevator pitch should be able to be condensed into a single-page presentation, short enough to be memorized, or read easily within a few minutesóthat’s how it got its name, it’s a pitch that’s short enough to be presented during the course of an elevator ride. The elevator pitch condenses your business concept into something that can be presented in about a minute or twoóessentially, the parts that matter, the very ìessenceî of the business.

The elevator pitch skips the hard-core financials, and gets straight to the heart of what it is about the business that really gets you excited. That’s what this pitch is aboutóyou don’t need the proof of concept here yet, that comes in the full-length business plan. The elevator pitch is the commercial that gets people interested.

The elevator pitch should be inspirational and creative, hitting the high points of your business concept, and should accomplish the following:
ï Hit the high points of what it is you hope to do
ï Summarize the problem/solution aspect of your concept
ï Describe the business modelóhow is it going to make money?
ï Create excitement on the part of the reader/listener
ï Describe the profit potential without having to bring out charts and graphs
ï Tell why you/your company are well positioned to accomplish your goal
ï End with a call to action

The first couple sentences are the most critical, and should present your core concept. If you can’t tell what it is you want to do in two sentences or less, then you need to simplify your concept. There will be plenty of time to get into all the details later, once you’ve captured your audience’s interest.

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The Benefits of Network Appliance Training Programs

Network Appliance Inc. (NetApp) is one of the world leaders in unified storage solutions. Network Appliance storage solutions account for a wide range of specific hardware, software and services, offering advanced storage management for various network environments. For the advantages it offers, lots of people these days dream to have a Network Appliance certification (NAC). NetApp certifications are highly recognized worldwide, as they facilitate the acceptance in a wide range of IT environments.

NetApp solutions and tools administration graduates can easily build a solid, lucrative IT career virtually anywhere in the world. Attracted by the benefits of NetApp certifications, lots of IT aspirants dedicate their time to expanding their area of knowledge on NetApp solutions and tools, hoping to obtain a certificate in the field as soon as possible. However, it is important to note that hard-work doesnít always improve your prospects of becoming a NetApp graduate!

In order to improve your chances of achieving your goals, you should consider replacing self-study oriented materials with appropriate Network Appliance training programs. Trainer-oriented Network Appliance training programs are by far the best means to quickly assimilate the knowledge and the skills required for becoming a NetApp graduate! Conducted upon a set of active-learning techniques, trainer-oriented Network Appliance training programs involve a higher degree of comprehension, feature that renders them far superior to self-study oriented programs!

A complete, well-structured and comprehensive NetApp training program allows trainees to quickly familiarize with the NetApp curriculum, guaranteeing students that they will be able to pass their future exams. Over the entire course of the training program, the trainees are encouraged to interact with their trainers and the other attending students, allowing them to exchange opinions and ideas regarding various topics of the NetApp curriculum. NetApp training programs are taught by the best professionals in the field, who provide students with feed-back over the entire duration of the program. Structured in various sets of seminaries, laboratories and courses, NetApp training programs allows the attending students to develop all the skills and abilities required in their future careers. Professional Network Appliance training programs guarantee graduates acceptance in the best IT companies in the world!

In present, the most requested certifications are NACA (NetApp Certified Storage Associate), NACP (NetApp Certified Storage Professional), NACE (NetApp Certified Expert), NAC-NA (NetApp Certified NetCache Administrator) and NAC-NIE (NetApp Certified NetCache Implementation Engineers). You can obtain these much desired certifications in no time by attending to a professional, reliable NetApp Storage training program (NAS).

Considering the fact that there are many websites out there that offer you the opportunity to participate in NetApp Storage training programs, the only issue is to choose the right one! In order to obtain the best results, it is advised to participate in NetApp Storage training programs that provide students with official NetApp curriculum-based study materials. In addition, donít be lured by the idea that websites who charge the most are better than others! You should spend some time in comparing the costs and the credentials of such websites before choosing to participate in a NetApp Storage training program.

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ProBuilderPlus Review ñ A Venture Into World Of MLM

I want to start with simple statement ñ I have always told myself that I will never fall for Multi Level Marketing or as itís called most often MLM. I have always believed that most MLM business opportunities are nothing more than glorified pyramid scheme brought online. So what changed my mind? How did I, a self taught Internet Infopreneur got sucked into it? Read on Ö to learn how, why, get the skinny on the latest hottest MLM opportunity and see my real day-by-day experience.

So, lets start with why. I run a website dedicated to affiliate marketing and home based business. I investigate and share my experiences with anyone willing to read my articles and make recommendations on what I consider a solid opportunity. I make my money on Yahoo ads and on multiple affiliate sales I get, when people do follow my recommendations. In last two month I have gotten at least 10 emails from my visitors asking me about different MLM programs and my personal opinion. Since I have only had experienced myself only with SFI, a known affiliate MLM I could only answer based on that, which wasnít enough Ö So here I was. I have picked the hottest MLM I could find currently running and one of the youngest with low membership fees ñ ProBuilderPlus. This review is dedicated to my readers and hopefully my experience will help you make your decision.

Now to the how part we move Ö How do you make money using ProBuilderPlus business opportunity? Itís really a quite simple forced matrix with 3 levels of payoff but quite a bit more intricate system of payments. Once you build a matrix of 9 people in your downline, doesnít matter how far, you guaranteed a weekly check of $30. But it doesnít stop there. You also get $10 for each paying member you personally refer and then $3 for second level from that member and $2 for 3rd level. All this in addition to payments based on maintaining your minimum matrix. As your matrix grows, so does your weekly income.

The system is quite simple but letís have a look at how effective it is and what does it takes to recruit new membersÖActually this is the part that surprised me most and quite pleasant surprise it was. It was designed to be used by anyone, with no marketing experience and no prior knowledge and recruiting is a lot easier than I thought was possible. I have joined this system for free, while doing evaluation of multiple MLM programs about 7 or 10 days ago. As soon as I did I started receiving emails with interesting subjects:

“Here you go Alex, we put Kathy under you…”
“Here you go Alex, we put James under you…”
“Another One Alex – Joseph just joined YOUR Powerline…”
“Alex – AWESOME Mark just Upgraded to Member in YOUR DOWNLINE…”

And they just kept on pouring in. Before I knew it I had 587 pre-enrolled members, free members but all interested to learn how to make money, all with an open mindset and just waiting for a push to be converted. And believe you me, emails with subjects like I shown above was powerful push even for a skeptic like me, so I decided to join, reasoning that I can always cancel.

And now I move to the tools that system provides, and their quality. It comes pretty much with everything one might require:
1. An autoresponder follow-up system that makes you want to upgrade.
2. A matrix structure and pay plan that almost guarantees you make money.
3. Lead capture pages that get the job done.
4. A traffic rotator that allows you to funnel traffic to your downline.
5. Online training that highlights simple steps to success.
6. A Contact Manager that allows to to stay in touch with people you personally sponsor.
7. A tool that allows you to send a voice message to thousands of people per MINUTE.
Quality design shows in every tool and all of them quite compelling as far as MLM goes.

Day 1-3.
All we are left with is my personal experience. I have had accounts already with several traffic exchange programs that require members to click on your add and actually look at page. I have found them quite effective for building my mailing lists, so I figured I would just add my link from ProBuilderPlus to rotation and see what it brings. Completion of that part only took me a few minutes and once done I had a chance to have a closer look at all tools I described above and specifically training. Nice day of work, if I can say so myself Ö

Day two went pretty much on autopilot, due to my preoccupation with regularly scheduled job and I only had an opportunity to check my stats on third day. To my surprise I had over 530 views of my signup page and one paying member! That is $10 back to my pocket, 2 more and I will return my investment. Not bad, not bad at all.

To do a quick summary ñ I donít know if you can become filthy rich using this system or not but looking at weekly leaderboard I can see people with over 414 paying members enrolled, and that is for one week. So what I will do is continue to investigate this opportunity and post updates on my regular site, so feel free to visit and read them if you liked this article or just want to learn more from a person who is doing it and honestly sharing. No hype, no fuss, just an honest opinion.